Google launched an application marketplace today comprised of services from third-party providers that integrate with the Google Apps ecosystem.
The news has been anticipated for some time. In particular, it shows how much Google is embracing open-standards and leveraging its search and Google Apps platform to attract third-party developers.
Google made the announcement at its Google Campfire [...]
A trend is not a fad. A fad comes and goes quickly, while trends have staying power. Great ideas become trends when they are widely adopted beyond their original driving force.
Such is the case with the marketing trend of direct digital marketing — relevant digital marketing communications that are addressable to a specific individual with [...]
Cloud Computing + SAAS + Collaboration = Collective Team Intelligence @ BT Summit 2009
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